getting ready is the best part of the night.and it's happening on kit.
“what are we wearing?” finally has a home. a night out with your friends, a bach weekend, a music festival – kit is the group dressing room of your dreams.
beta happening now. launching on iOS january 2027.
boat day!
GNO 💋
fest fit
kit
the dressing room opens
january 2027
what are we wearing?? 👀
obsessed
🔥🔥🔥
night out ✦ bach weekend ✦ music festival ✦ birthday dinner ✦ wedding weekend ✦ girls trip ✦ first date ✦ boat day ✦ night out ✦ bach weekend ✦ music festival ✦ birthday dinner ✦ wedding weekend ✦ girls trip ✦ first date ✦ boat day ✦
how it started
we searched our texts for one word.
across planning for birthdays, weddings, bridal showers, bachelorettes, work happy hours or spontaneous night outs – the fractured group coordination and piecemealed outfit mood boards were sennnding us into oblivion. all that effort, just to see the same question asked over and over again.
so, we built the place where it finally gets an answer.
12 messages
12/21/24
C
SOS what are you wearing
5/17/25
I
And lmk what you're wearing lol
11/22/25
S
WHAT ARE WE WEARING!
12/22/25
R
Is wearing a blue dress too on the nose for the shower?
2/2/26
Also what're you wearing to the wedding? I still don't have a dress fml
D
what are you wearing to this thing?/ is this a dinner party or is it more of a beer and barbecue vibe lol
4/4/26
I
What are you wearing
5/15/26
S
K. asked me to ask you what you're wearing tomorrow lol
5/16/26
E
@anyone going on the boat today, what are you wearing?
6/10/26
Hiiii! What're you wearing tomorrow night
6/12/26
E
Wait boating attire are we wearing tomorrow
7/25/26
K
what is everyone wearing
the getting-ready part
the closet is chaos. the group chat is worse. consider it sorted.
we're preserving the fun of getting ready with your friends (the try-ons, the hype, the last-minute swaps) without the forty-screenshot thread.
👯♀️
plan the look together.
from tonight's dinner to the whole wedding weekend, see what everyone's thinking before anyone gets dressed.
💬
get the honest take.
real opinions from the friends who will tell you when it's a "heck yes" or a "yeah, no."
🪩
show up feeling like you.
walk in confident, coordinated (or not, your call), and ready for the best part of the night.
straight from the beta
the group chat has spoken.
omg this is soooooooo fun!
beta tester
how have I ever lived my life without this
beta tester
the TIME this has saved me planning my bridesmaids' dresses...I could kiss you
sincerely, a type B bride
omg wait this is actually insanely perfect
maid of honor
not another feed
built to get you off your phone and out the door.
kit isn't a place to doom-scroll or numb out. it's where you and your actual friends gas each other up, feel good about what you're wearing, and then go live your life.
01
real community
your people, not followers. human connection first, in a world that's getting more automated by the day.
02
authentic expression
celebrating you, right where you are, in whatever makes you feel your best.
03
sharing over new
re-wear it, re-style it, share it. more outfits, less stuff, and a lot less consumption.
beta happening now · launching on iOS january 2027
the pregame is the party.
get on the list and be first in the room when the doors open.